The journalism industry is struggling. Additionally, we'll be sensitive to other sources of information on the topic including news and content outlets. If you need a refresher or an overview on this topic, check out piece from earlier this year on...
It talks about putting a team together and how to find resources like industry news and search conferences. Jones is an industry leader with real-world experiences. The third edition of his "Search Engine Optimization: Your visual blueprint for...
Today content is the focus of many news articles and SEO how-tos, in fact to the point where erroneously, people have been told to forgo everything but content development and content marketing. Buy a link, link gets devalued, sell a new link it...
A marketer can run a targeted ad by location, industry, title, company and other specific demographics. Twitter is where the news breaks. Google+, as a Google product, means it will undoubtedly be integrated into other developing applications...
Deny favored treatment to advertisers and special interests and resist their pressure to influence news coverage. Be wary of sources offering information for favors or money; avoid bidding for news. Journalists' sole function is to report on the...
Here's a quick recap of search and social marketing news and tips from the past week. INDUSTRY He was on CBS news yesterday (here's a recap by CNET). PPC for B2B on LinkedIn, Twitter, and Facebook – ClickZAs we move into social media, the...
That's not necessarily news, but comScore data also reveals the number of unique searchers by industry category. We all know audience is important, but exactly how important, is often overlooked in search marketing.
You may be reading this because, like me, you usually spend a few minutes each day making sure you've trawled the main SEO news publications for new, useful thought pieces on organic search, analytics, or other aspects of online marketing.
All this and much more in our quick recap of search and social marketing news and tips from the past week. Windows 8 App Refresh – Bing Search BlogBing News app is now customizable, offers offline reading, and supports RSS; Bing Maps now has...
Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook): percent of users' time spent on News Feed million photos uploaded daily billion Likes every day million pages with 10+ Likes million...
Glazer said that many in the affiliate marketing industry still need to fear Google, despite its shutdown of GAN. But Google's exit is good news for competitive affiliate networks and affiliate program management companies, which have leapt to snap...
Here's a quick recap of search and social marketing news and tips from the past week. INDUSTRY LinkedIn buys Pulse for $90M as its publishing ambitions take shape – VentureBeatPulse, a news reader app, has 30 million users and aggregates updates...
Here's a quick recap of search and social marketing news and tips from the past week. After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an...
So any links you acquire are largely on-topic because the award vertical is aligned with your industry and often gets picked up by industry pubs and news outlets, and the winners and nominees promote and link to it.
Given the competition in the SEO space for this industry, we knew we had to reinforce the brand of our primary web property to garner more search engine authority. Online News Rooms Grow Up, Go Social, Get Optimized Lisa Buyer says that while most...
It’s important to stay up to date when you work in search and every SEO should be spending some time each day learning or keeping up with industry news. The "optimization" in SEO implies that there is always something more which can be done to...
Businesses would blog their specials, new product updates, industry news, holidays and pretty much everything that had to do with their business. On a more advanced level, if you find an industry authority site that has some great content, you can...
As the industry buzzes about changes afoot with Author Rank, it has become impossible to ignore for forward-thinking marketing professionals. With that in mind, Google's effort to continuously improve search quality is good news for SEO...
A Small List of Email Newsletter Subscriptions – which mostly aggregate industry news and act as another backup for data and information in supporting research. A Twitter Influencer List – no more than a dozen really important Twitter feeds about...
We really do have a lot of very nice people in our industry. On a break, I caught up on local news and was hearing about some local tow truck companies volunteering their time to help people who are stranded on the roads.
