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  1. Blog Content Influences Consumer Buying Behavior

    BuzzLogic, a social media analysis company and ad network, sponsored the market research and JupiterResearch, a Forrester research company, conducted the survey of more than 2,000 online consumers in the US.

  2. SEMDirector Offers Accountability to Enterprise SEMs

    The biggest problem reported by advertisers across the board was rising keyword prices, which topped the list for advertisers of all sizes in a recent JupiterResearch SEM Executive Survey. SEMDirector, a hosted software developer that spun out of...

  3. JupiterResearch Reveals SEM Executive Survey Findings

    Those are two of the findings from a new JupiterResearch report, "US SEM Executive Survey, 2007: Understanding the Increasingly Sophisticated Search Marketer," released Tuesday afternoon at Search Engine Strategies New York.

  4. Daily SearchCast, July 26, 2006: Google Use Of Landing Pages For Ad Rank Raises Issues; Google Now Reporting Invalid Clicks? Google Parachute (Beta) & More!

    ClickZ reports on a JupiterResearch report that online advertising spend is projected to snag up nine-percent of the total advertising pie by 2011. For search marketers, of that 9-percent of the pie, 43-percent of the online ad spend will be...