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  1. Microsoft-Yahoo Search Ad Deal Will Continue for Another Year

    However, Microsoft wants the market share that Yahoo provides and they don’t want to potentially lose the deal to another search provider – namely Google. She felt that Yahoo and Bing shared the same search market share, rather than cutting into...

  2. Marissa Mayer: Yahoo Will Focus More on Search, Core Products

    However, Mayer also noted that Yahoo's search share is challenged and that the search alliance with Microsoft has "fallen below expectations. That has improved Yahoo's revenues and profits but, more importantly, it suggests the company is targeting...

  3. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    Yahoo’s organic search results are scheduled to transition to Microsoft Bing for the India market, a process that is expected to be completed by mid-September, according to a company spokesperson. Naver commands more than 70 percent market share in...

  4. Yahoo-Bing Search Alliance: 3 Key Findings All Search Marketers Must Know

    Here are three findings from Marin Software's research that every search marketer should know about the combined Search Alliance market. With the transition to the Search Alliance beginning this past October, North American advertisers witnessed...

  5. Blekko & Stack Overflow Team Up; Is The Future Celebrity Endorsed Search Indexes?

    However, the key is scale - if Blekko can continue it's charm offensive to recruit industry leaders in other verticals to curate other verticals, and bring their tribes with them, then it will be able to significantly increase it's market share.