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  1. Running In Real Time: Twitter on Bringing Campaigns to Life at SES London 2014

    The classic Twitter experience is 140 characters, but with Twitter cards, you can subscribe to mailing lists, view videos or product information, and so much more. Showing Twitter search statistics for the term [run], Daisley showed how Nike takes...

  2. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    Short Lists They also have these things called short lists, and so, as Rick, I sign up for a Rick Backus short list or a CPC Strategy short list, and I can add the products in there that are relevant to me, same way on Amazon, that they have lists...

  3. New SEW Blog Correspondents: Greg Sterling On Local; Detlev Johnson On News & Barry Becomes A Married Chief!

    Detlev jumped back into the world of search mailing lists by launching Former moderator of the famed I-Search mailing list, If you've read about local search over the past few years, you know the name

  4. The Google Portal

    Groups Adds Mailing Lists Portal! Communities / Club Areas / Discussion Lists Web's 'Portal' Industry, A Search for a Better Word from the Wall Street Email, of course, was one of the first "sticky" features that the search engines of old added...

  5. Search Marketing's About People and Principles, Not Just Algorithms, Part 2

    As the industry has matured, forums, conferences blogs, mailing lists, organizations, and other forms of community have kept the social fabric strong, contributing to healthy debate and learning. More coverage of Danny Sullivan's keynote address at...

  6. Search Engines 201

    Links to mailing lists and newsgroups show you where to find the online watering holes. Want to dive deep -- really deep -- into the technical literature about search engines? I love Einat's description of Search Engine Watch: "A commercial web...