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  1. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    We use machine learning techniques to distinguish data tables on the Web from uninteresting tables, e.g.tables used for formatting Web pages. This week, the Google Research team unveiled "structured snippets," which presents an additional way...

  2. Content Marketing Put a Man on the Moon, What Can it Do For You?

    NASA didn't have a massive PR machine that worked to shape the global press image of the astronauts and the program. Many marketers are over the moon about the 'new' concept of content marketing as a key component to SEO, few realize that content...

  3. Machine Learning Basics for Better Content & SEO Results

    Machine Learning Applied to Search Queries and Ranking Machine Learning directed to the reader, rather than to the search engines. We've all heard the terms "machine learning" and "learning algorithms", but how much do you really understand about...

  4. Matt Cutts on SEO, PageRank, Spam & the Future of Google Search at Pubcon Las Vegas

    Google is also working on machine learning and training their systems to be able to comprehend and read at an elementary school level, in order to improve search results. He revealed that Deep Learning is the ability to make relationships between...

  5. Yahoo iPhone App Gets Story Summaries, Better Video & Image Search

    Using natural-language algorithms and machine learning, the app condenses news articles into 400-character dispatches for consumption on mobile devices. The Yahoo app lets users search for news topics they are interested in and displays summarized...

  6. LivePerson Says Bouncing is Single Worst Action a User Can Take

    LivePerson's Keyword Lift system is a fully automated, 'self learning' machine which refreshes the predictive model every 24 hours. LivePerson's latest product is Keyword Lift, which analyzes your paid search activity and algorithmically suggests...

  7. Big Data: An Introduction for Search Marketers

    Insights powered by algorithms built by specialized machine learning engineers. In the last five years, Efficient Frontier, Kenshoo, and Marin Software have brought automated bid management and optimization into the reach of many more search...