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  1. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    While a robust call center maybe a prerequisite for enterprise clients, small and medium sized businesses can leverage this feature even without 24/7 customer service agents. Train the customer service agents to understand the use case.

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    MD: User Experience/Web based customer service content/tools. The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization (SEO) techniques and more general issues related to Search Engine...

  3. How to Build Your First Content Marketing Strategy

    Do you have a monthly newsletter through an email marketing service? For example, maybe you're writing about a popular service that your business provides. You'll want to end your piece with something like, "if you want more information about...