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  1. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    A culmination of several months' work and a year’s planning, ClickZ Live is the rebranded conference of the former SES and recognizes the ever-evolving changes taking place in the digital marketing industry, which has moved far beyond just search.

  2. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied a call that has many marketers quaking. The answer can range from offering a radically different position on the key trends and...

  3. Top 10 SEO New Year's Resolutions for a Successful 2014

    With great resources like Search Engine Watch, Search Engine Land, Moz, and Google themselves, there's no reason not to better educate yourself as to the trends and updates in the SEO industry. It's easy to drink the Kool-Aid of popular industry...

  4. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Segment Contributed by: Angie Schottmuller is an accomplished industry speaker and blogger, and the Director of Interactive Strategy and Optimization at Three Deep Marketing. This segment allows you to see search traffic coming from the Google...

  5. A New Direction for SEO in 2014: The Secure Search Manifesto

    In September 2013 marketers witnessed the single biggest change to happen in this industry since the introduction of off-page factors and backlinks. The industry has become overly dependent on keyword referral as a data point," said Chris Keating...

  6. 7 Reasons Your Blog Sucks & How to Fix It

    Offer your audience expert insights and commentary on the latest trends in your industry. Make sure to mix in topics driven by trends, current events, industry news, etc.so there’s a healthy balance. However, when every post is a play for search...

  7. Expanding from Local to National SEO with Google Trends

    Applying Google Trends to your internet marketing campaign provides you the opportunity to broaden your SEO goals and become a nationwide contender in your industry. Adjust the location to United States and select a suitable time frame for your...

  8. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Are we active on the social networks that matter in our industry? This has been a year of significant change in the SEO industry. Major 2013 changes included further releases of Penguin and Panda, Hummingbird taking flight, and the shift away from...

  9. The Role of #Hashtags in Social Media and Search

    As understanding grew of how hashtags work, they became widely embraced by the marketing and advertising industry. When you optimize conversations, content, and updates with hashtags, they become more visible to others on social media platforms and...