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  1. How to Hire (and Keep) Digital Marketing Talent in 2014

    PR and marketing firms are morphing into digital marketing experts regardless of the actual experience. Everyone and their brother has hung a social media shingle, including unworthy PR firms," said aimClear CEO Marty Weintraub, who has specialized...

  2. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    They are spending more and more time on "who we are" and not just "what we sell," giving their firms a new degree of social intelligence. Only six of the Top 100 Fortune 500 companies meet Google mobile requirements.

  3. Ripoff Report Launches Verified, a New Program to Shield Businesses From Negative Reviews

    SEO professionals, reputation management firms, or anyone who has any experience in how Ripoff Report works, knows how hard it is to prevent bad reviews on Ripoff Report from showing up on Google. Forbes recently published an article on Ripoff...

  4. Search Engine Reputation Management Services

    PR firms across the globe are starting to offer elaborate services in corporation with SEO firms. It's about time all PR firms start to notice this. Companies need to become aware that all their activities can result in well-ranked online messages...

  5. Search Engines & Opinions: Just How Trustworthy Are Search Results?

    Many SEM firms offer services around this topic. Influencing public opinion can be very lucrative for the companies involved and they increasingly resort to search engine optimization (SEO) to aid their cause.

  6. Biggest Search Events of 2011 & Predictions for 2012

    This could blur the boundaries between professional and social profiles, so firms will need to set out ground rules before using their workforce this way. What could be even more interesting will be larger companies using their employees to aid...

  7. SEMPO Tells Government: Don't Censor Search Engines

    That webmasters are complaining is unsurprising, but they have alternatives, including hiring SEO firms or doing their own advertising. We write on behalf of SEMPO, an organization of thousands of individuals and companies who help small and large...