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  1. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    Structured Snippets is a new feature that incorporates facts into individual result snippets in Web Search. This week, the Google Research team unveiled "structured snippets," which presents an additional way Google pulls data from a Web page into...

  2. 6 Crucial Link Building Strategies to Drive Quality Traffic

    According to Google's ranking principles, how useful a user finds a search result goes a long way in determining the rank your page will earn. Since the days of Web 1.0, there have been many tactics that have enjoyed 15 seconds of fame and have...

  3. Google Tests Knowledge Graph with “In the News”

    Google is testing a new Knowledge Graph feature called "In the news," per reports. According to Search Engine Land, searching for reality star Jill Duggar of TLC's 19 Kids and Counting on September 10 yielded the news box in the search results with...

  4. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    Google subsidiary DoubleClick has announced three additional tools in the DoubleClick Search Commerce Suite, which it says will help make reporting and optimization easier. The first feature, adaptive Shopping campaigns, is a new way to create and...

  5. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Then choose Organic Traffic from the System list of segments, which will filter your reporting by organic search traffic hitting your site. I still find many webmasters don’t know that you can segment mobile search traffic directly in the Search...

  6. The NSA Has a Hush-Hush Google-Like Search Engine

    The United States National Security Agency (NSA) has its own homegrown search engine that it offers to similarly minded U.S.intelligence outfits. It says that the search engine is shared with a number of other U.S.organizations and institutions.

  7. How FREE Website Call Conversion Tracking From Google Will Benefit You

    To use this feature you have to have text numbers not images and add a small script to your website. When a visitor comes to your website from a search ad, the visitor will see a unique number, not just the main number that you have on the site.