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  1. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    Trying to click through 30 component pages on your mobile phone will literally drive you insane…It was a horrible user experience. But desktop was a breeze compared to mobile. Not only does this completely interrupt the user experience, but you are...

  2. SEO Is No One-Trick Pony

    There are certainly many other elements that can go into a "full service" SEO engagement (I haven’t even talked about local SEO, video SEO, image SEO, mobile, or a number of other things), but I hope that this has helped to shape the discussion of...

  3. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    Therefore, it’s important to understand how much mobile traffic is hitting your site from Google, and where that traffic is going. Check Mobile Versus Desktop Traffic (From Google Organic). Then you should analyze that traffic via mobile devices.

  4. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    I recommend first determining how much mobile traffic is hitting your website from organic search, and then from Google organic. So, if Google’s Panda algorithm is measuring user experience, and your site gets 50 percent of its visits from mobile...

  5. Panda 4.0 Help: Google Clarifies Tremors, 3 Analogies for Diagnosing Hits

    The employee explains that you can watch the movie, but only using the Mega Movie Plex mobile app. Yes, you were automatically redirected to the room where you can download the mobile app. You didn’t get to watch the movie, you were redirected all...

  6. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Is the locator optimized for a mobile experience? Will the pages show up in mobile search results? How will our pages be optimized for a mobile experience? Mobile Capabilities Choosing a local search automation vendor can be a complicated and...

  7. Mobile Advertising Measurement: Winning the Long Game

    Advertising is a fundamental component of most mobile marketing campaigns, from just launched apps to well-established enterprise-level organizations with strong brand recognition. There is no point in driving installs if people aren't using your...