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  1. The Evolution of SERPs and User Behaviors

    Optimize meta for more than just keywords. USP or CTA first and foremost in your meta description If you only have 1.17 seconds to convince a user to click your listing, make sure your title tags and meta descriptions are short, concise and...

  2. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    Title Tags/Meta Data Also make sure each has a meta description. Did you write proper meta descriptions, but they aren’t being used? They can look at a number of things with perspective that can help the site right out of the gate with search engines.

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    Social, Vertical, and Meta Search Apps Google Apps: The Apps link on the Google Search app homepage routes users to the full suite of Google applications, increasing the possibility that one might search for results via Google+, Google+Local, News...

  4. SEO Diagnostics: Urgent & Preventive Care

    Meta noindex (follow, nofollow): Nice way to exclude content from searches So when search engines start crawling the pages you want everything to line up, from the links in your navigation, to internal links, external backlinks, canonical tags, XML...

  5. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    Just right click on the icon in Firefox, and click "View Meta Tags". The bad news is that it takes time to generate a substantial amount of great content. The good news is that they could get started right away with building new content.

  6. Government SEO is Broken

    The use of keyword-rich Meta data: Page title and meta description tags. Optimized government websites that rank well in the engines insure that talking points and government resources are front and center when people go to the search engines to...

  7. How to Quickly Identify Duplicate Content With a Site Crawl

    Meta Refresh: This is occasionally used to redirect users Meta Refresh Meta Data: Will display any Meta Robots Noindex tags Meta Data Glancing to the right it’s obvious that Meta Data and Meta Refresh are not being used, but both contain a...