For more on meta descriptions, see our posts "Crafting Your Ad For Google Organic" nd "How To Use HTML Meta Tags". Cutts also suggested that you could run tests to experiment with different meta descriptions on high traffic pages to see if it...
You need to incorporate keywords in the site copy and meta tags. Oh, and don't think for a second that meta tags means title and meta description. There are 18 meta tags you should be taking seriously for every page.
Site audits should address the underlying content structures (meta data, value lists, controlled vocabularies, taxonomies) that support dynamic content sites and great SEO. They are the children who can point out that the emperor has no clothes, or...
Meta keywords are pretty much ignored by search engines nowadays, but if you still use them, make sure it talks specifically to that page and that it is also formatted correctly. Your meta description should be unique and also speak to that...
Meta noindex (follow, nofollow): Nice way to exclude content from searches If you’re able to accomplish this it’s incredibly powerful as a signal to search engines and works very well. Touching more on the brand social presence piece, Boggs went on...
DF: First off, make sure you have the lang tags (meta language tags) installed to tell us what language/region on the content on the page is targeting. Search engines see the entirety of the internet, so we'll see the public signals.
Water cooler gossipers might overhear PR peeps say: “Who needs meta tags and titles! A good newsroom can raise your visibility in the search engines and with the media. It’s also important to make sure the online newsroom solution is SEO-friendly...
Review your keyword density (yes, this still matters greatly), title tag, URL, image alt attributes, and meta tags. On-site SEO discussions are typically dominated by technical debates about how search engines analyze and store HTML.
Just right click on the icon in Firefox, and click "View Meta Tags". Instead of using QuickTime, the business owner could be embedding their own Flash video player, their YouTube videos, a hero image that links to a video page, etc.
The keyness factor can be derived from the context of the terms, terminolgy and text used in the content of URl, title, headings, anchor text of the inbound links, alt text used on images, schema codes, meta tags, microformats and body text.
Get ideas/suggestions for your on-page tags, especially titles, H1, and meta descriptions. Last, ensure that you segment your analysis by the geography/search engines that you track. However as SEO and social media disciplines merge, the importance...
Meta Tag Verification Search engines want to be able to get as much good content from your site as possible, so they can in turn provide that content to users within the search results, but they also recognize that they don’t want to harm your...
Does my summary, meta description or excerpt clearly and accurately explain what people can expect to find if they click a link on a social site or search engine? Each piece you publish must accurately reflect your business and be unique, engaging...
When it comes to SEO, most people understand that a website must have content, "search engine friendly" site architecture/HTML, and meta data (title tags and meta descriptions). Another meta element, if implemented incorrectly, that can also trip...
On-page SEO guidelines: This is a must-have document and should include all on-page best practices like title, meta, URL naming convention, ALT tag, H level tags, internal linking, and copywriting best practices, among others.
Baidu takes into consideration all the standard SEO disciplines, including title tag, meta descriptions, links and link content, and body content. It would be nice if Baidu had a simple ad console like other search engines, where you can simply...
Robots meta tags and robots.txt are two examples of search engines affecting adoption of technology due to their position in the content discovery paradigm. When you are unable to markup the information (for example an image) use the meta method...
One of the tests conducted was if a "bad" meta description has a negative impact on number of clicks relative to a really good meta description. The important point here is that although it seems intuitive to say that a better meta description will...
Keyword specific HTML title, Meta descriptions, page headings, web addresses. In order to avoide this issue, B2B SEOs should identify locations within the site to cross-link, which will, in turn, provide greater visibility for users and search...
I will have one client who won't know what meta data does, other use tools like screaming frog on a weekly basis” said Alex Moss, head of SEO at Pleer. Although the report states that search will lose some share from 55 percent today to 44 percent...
