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  1. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    Businesses and marketers that are already building great brands, sharing information that they've put a lot of thought and care into, and making sure their sites are optimized for search engines and users are aligning their efforts well with what...

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Are there additional components and tactics [VENDOR NAME] can recommend that can increase my performance on the search engines? What search engines does [VENDOR NAME] provide optimization for? What information does [VENDOR NAME] recommend pushing...