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  1. Top Google Website Optimization Resources

    The SEO Starter Guide is filled with Google's advice on best practices to make it easier for search engines to crawl, index, and understand your content. Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips...

  2. Rise of the New School SEO Professional

    They are the children who can point out that the emperor has no clothes, or even worse that the fancy new parallax site is invisible to search engines. Local Search: Ad spend on local search is projected to grow from $1.2 billion to $9 billion by...

  3. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    Users can discover and find apps in two ways: searches through the app stores as well as searches on search engines. Just as Google and major search engines frown on keyword stuffing on websites, stuffing the keyword field with unrelated keywords...

  4. SEO Basics: 8 Essentials When Optimizing Your Site

    Search engines want to do their jobs as best as possible by referring users to websites and content that is the most relevant to what the user is looking for. What Search Engines Are Looking For What Search Engines Are NOT Looking For

  5. Penguin 2.0 Forewarning: The Google Perspective on Links

    Any good link is something that has value even without search engines. Without search engines that rich anchor text notion might not even be in your vocabulary. This starts at the very core of how they think about online marketing and search engine...