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  1. SearchDay | Social Media Madness -- The Final Four

    Setting up PPC Campaigns 101, Part 2 SEW EXPERTS: SEM 101 Don't be afraid to try something different to see if it will make an improvement. Search Engine Watch Experts Columns Search Engine Watch Forum Discussions keywords in url vs.length Mar 19...

  2. SearchDay | Setting Expectations for SEO

    Setting up PPC Campaigns 101, Part 1 SEW EXPERTS: SEM 101 Are you starting a pay-per-click search advertising campaign and want to get everything set up for optimal efficiency? Here's a step-by-step process for setting up PPC campaigns.

  3. SearchDay | Setting up PPC Campaigns 101

    Setting up PPC Campaigns 101, Part 1 SEW EXPERTS: SEM 101 Are you starting a pay-per-click search advertising campaign and want to get everything set up for optimal efficiency? Here's a step-by-step process for setting up PPC campaigns.

  4. It's “Horses for Courses” at SES London 2009

    That's what makes it the definitive event for UK and European marketers, corporate decision makers, webmasters and search engine marketing (SEM) specialists, including pay per click (PPC) advertisers and search engine optimization (SEO) consultants.

  5. SearchDay | There's No Shortcut to Good SEO

    Yahoo Gives Itself Permission to Change Your Search Marketing Campaigns Posted by Nathania Johnson Jan 6, 2009 If you conduct search advertising through Yahoo, you just got a brand spanking new addition to your search marketing team: Yahoo.

  6. Happy Thanksgiving, from All of Us at Search Engine Watch

    We've got one-hour presentations with Q&A available on demand on topics from Holiday PPC campaigns to search trends, to Profitable PPC fundamentals. It's been updated with articles covering the basics of search engine optimization, search...