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  1. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    Perhaps best known as the sister of Facebook founder Mark, Zuckerberg spoke about her experiences in the world of technology, her journey through entrepreneurship, and the new media trends that are affecting the lives of consumers today, including...

  2. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Much of this is due to the progress we've made in technology. In the age of keyword "(not provided)," SEO technology companies are working hard to provide options marketers can use to bridge the gap. Search Engine Watch recently chatted with Chris...

  3. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    SEO is also about creating navigation and archiving systems that make sense to both humans and technology. Website owners should understand relationships among entities and create a global, local, and contextual navigation system that makes sense...

  4. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    Then, Animoto's technology does the editing work and in minutes your video is ready to place on your website and share via email, Facebook, Twitter or a link. Search Engine Watch (SEW) interviewed Brad Jefferson (BJ), the CEO of Animoto.

  5. Content Marketing Put a Man on the Moon, What Can it Do For You?

    NASA was not "spinning" or "selling" the space program, but reporting it in a remarkably open way, in as close to real time as the technology of the time allowed, said Scott. Many marketers are over the moon about the 'new' concept of content...

  6. Why Yahoo Wants to Move Into Contextual Search and How it Might Work For Them

    The same way that contextual search determines what you really mean to be searching for, a search engine can apply the same technology to the ads they serve and present ads that are more directly tailored to the searcher, rather than just strictly...

  7. Bing to Showcase Winter Olympics Data in Search Results

    Through Bing's Snapshot technology, search for Olympic Athletes to see a sidebar of profile information. If all the new data wasn't enough to bring you to Bing, the search engine said they'll have home page images specially themed with the Sochi...