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  1. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    You're at the very tip of the head in terms of quality--most of the scuzzy people take advantage of massive numbers of small, not-very-savvy bloggers who will throw up any submission they receive. I changed the title of this post to make it more...

  2. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    Search Engine Submission W3C-valid code is the one thing you can do prior to launch to have some confidence around a search engine spider being able to crawl your site. Most websites have writers, web developers, marketers, search engine optimizers...

  3. Google Shopping: Why PLAs Aren't So Bad for Merchants

    Although Google doesn't publicize exactly how listings are ranked, we do know the algorithm incorporates site speed, site reliability, data feed submission frequency, data feed quality, length of time on Google Shopping, product detail and...

  4. Google’s Matt Cutts Talks Infographics, Differentiation & More SEO Topics

    We recently received an infographic submission at Search Engine Watch that demonstrates the problem with the infographic trend. It did work for a while a few years ago, to fool the search engines into thinking a site had more unique content than it...