What is being done to detect and remove results from larger sites when they don't have unique content that is relevant to a query (e.g.yelp.com results with no reviews, Facebook "business" pages that weren't actually created by the business)?
We show results with warnings for about 0.04% of all searches, meaning about 1 in 2,500 search result pages will have a result with a malware warning on it. Making your mobile search faster – Google Inside Search BlogGoogle adds expandable...
It’ll show you which pages are shown in the search results, how many times, how many clicks they received, which CTR the result has and the average position. When you login to Google Webmaster Tools with the account associated with your Google...
Hosting it on YouTube is easier, YouTube videos appear in the blended results, and you leverage the power of YouTube’s internal search engine which is key given it’s the second largest search engine. Are the sites that link to your pages relevant...
For many years, Matt Cutts of Google has been providing a lot of helpful information on search engine optimization (SEO). MJ: Everything else being equal (links/social, etc.just talking about on-site…If website A has 1,000 pages of (unique) content...
Since Knol pages included personal opinions of the author, criticism arose over whether Google owned / hosted products like this may get unfairly favored in the SERPs. While initially confusing, everyone has settled into the new Timeline Facebook...
Web pages Editor's note: This column originally was published on January 12, 2012, and comes in at No.on our countdown of the 10 most popular Search Engine Watch columns of 2012. Measurement: Watching the results in growth and also what is popular...
Killer Landing Pages: 3 Examples of Landing Pages that Convertby Erez Barak Achievements: #Runnerup Most Tweeted Analytics Story. So, by way of saying thanks to our contributors at Search Engine Watch (SEW) for all the great content they produced...
This change was significant - not only because of the prominence Google is now giving results from outside data sources in their normally tightly controlled SERP - but because it signaled a sharp move for Google from a traditional "get-in-get out...
Pages need to be reconsidered and URLs may need to be redirected. That means making sure all internal links are directed to pages that successfully made the move, and that you link directly to the new URLs instead of the old, re-directed URLs.
As Google continues to update its search engine technology, the requirements associated to gaining good keyword placement in search results, have become more difficult to attain. More time and thought should be going into how all copy aligns with...
As a reminder, Google’s Distinguished Engineer Matt Cutts insists that these ratings don’t “directly” affect the search engine results. High-Quality Pages Other signs of low-quality pages: a lack of credibility or trustworthiness (e.g.no contact...
Cognitive Relevance: Where the search engine looks at the quality of information. Like a plastic surgery-obsessed star chasing perfection but actually achieving the opposite the search engine is scared of "getting old and irrelevant.
Search engine marketing (SEM) expenses are largely dependent upon what the site owner desires. In comparison, 120 million pages mention Romney and Bain Capital, so it is a topic that is being coerced into the public eye even though searches are...
The trend seen by one social media marketing consultant and one fake page set up by the BBC seems to have confirmed that Facebook is rife with dodgy profiles, designed to click ads, Like pages, and waste large sums of your money.
In many respects conversion rate optimization requires as much specialist skill as technical search engine optimization (SEO); with an acute understanding of buying psychology and data analysis at its core.
Article spinning is a technique designed to fool Googlebot into thinking that hundreds of pages are linking to a particular website - however every page published is machine written junk or pure gibberish.
What they do is having each/every client include “resources pages” in which they all link to one another. However, some webmasters engage in link exchange schemes and build partner pages exclusively for the sake of cross-linking, disregarding the...
Like any problem finding out where the issue may lie requires a segmented approach and we analyze 12 different metrics of the profile including such data as what type of sites do the links come from (blogs, generic, parked domains, web directory...
We sure have come a long way in the search engine optimization (SEO) business. I would find pages that ranked highly for two word keyword phrases and I would replace each instance of the keyword with my own two word keyword phrase.
