There is a natural balance between purging poor quality content with Panda filters and amplifying the resonance of the signals sent from high-quality, trusted content providers has certainly helped enterprises and big brands eliminate a lot of...
What kind of data would help you do something better, whether it's find new suppliers/providers, cut costs, recruit employees, etc. Participate where your suppliers, partners, and providers participate online.
The markup can be read and understood by major search providers and other crawlers or programs. One other thing to consider is almost every search engine to date has gone to broken business heaven. Microdata signals are simply too easy to spam and...
The recent closure of Yahoo Site Explorer has given rise to a number of alternatives from providers such SEOMoz site explorer, Web SEO Analytics, and SEO Book toolbar, which all offer free alternatives alongside numerous other options such as...
Originally we looked to search platform providers, Ultra Knowledge, solely to handle our internal search engine and automate our topic/tag management. Exactly 6 months ago, we re-designed and re-branded Search Engine Watch to the site you see today.
Multiple service providers with divergent priorities We took a look at how well Fortune 500 high-tech companies optimize their landing pages for specific keywords, so that they play a critical role in giving their brands optimal search engine...
The DoJ told Bloomberg "without the judicially monitored restrictions, Google's control over this key asset would have substantially lessened competition among providers of comparative flight search websites in the United States, resulting in...
Local search is a natural distribution median for daily deal providers given that deals will only be presented when the business offering the deal shows up based on the consumer's search criteria, thus giving local search a built in factor of...
At this point, you might need to shop around for hosting providers. When it comes to ranking in search results in different countries, you should have a search engine optimization (SEO) strategy for each country you're targeting.
So, Matt Cutts and Google, if you are reading this maybe you would like to comment as to why innocent providers of high quality original content are being treated so badly? Alan Bleiweiss in his post over at Search Engine Journal saw a major drop...
Many major CMS providers have latched onto the fact that "SEO" is all the craze now, so they take great pains to voice their claim that their systems have "full SEO features" implemented. Nor can this be ignored with impunity: arguably the...
I'm writing a lot about what I call the new "information providers" who will be responding directly to our long-term information needs in real time. So, I slipped out a few years back to hang over at ClickZ for awhile (which was fun), but now I'm...
Policies of Major Search Providers Keyword sponsorship: In general, advertisers are allowed to sponsor trademarks on each of the three providers. Since Internet advertising is fairly new, there's not a lot of case law on trademark use in search...
These providers are rapidly adopting outsourced local search as a quick, complementary, and cost-effective way to diversify their product portfolios. While providers who recommend placing a search box on your site and offer payment for searches...
They're victims of their own success as entertainment providers crack the privacy whip. Join us for Search Engine Strategies New York March 23-27 at the Hilton New York. The only major search marketing conference and expo on the East Coast, SES New...
Stepping back, we're seeing mobile search providers stake claims that will soon become a much more substantial mobile Web. Join us for Search Engine Strategies New York March 23-27 at the Hilton New York.
Wordtracker Enhance Their Free Trial OfferThe keyword research tool providers are offering a 1-week trial of their entire service and have released an accompanying 7 day video tutorial on how to get the best out of your Wordtracker account.
Discover Your Video SearchVideo search providers agree that indexing and searching through millions of online videos isn't the real challenge facing them. We've collected all the search marketing news from selected posts to the Search Engine Watch...
A publication can include all online service providers (OSP) sites featuring the infringed content, including the search engines in their own search results pages. There are two things that Chaurand-Fraser warns NOT to do when sending a DMCA...
A Look at the Local Search LandscapeMarchex has published a new primer on the local search space, outlining the landscape of ad providers and publishers. Can page bloat also deter search engine crawlers and raise ranking issues?
