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Search Engine Results Page Major Providers

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  1. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    This segment filters out greater than 80 percent of the traffic to your site and allows you to review long tail service providers with ease. This segment allows you to see search traffic coming from the Google Images search engine separately from...

  2. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    Yelp does license content from third-party data providers but much of its data comes from users and business owners so proactive content development and curation are essential. Search destinations will diversify as well – most brands must focus on...

  3. Search Engine Watch Redesign Breaks Records

    Originally we looked to search platform providers, Ultra Knowledge, solely to handle our internal search engine and automate our topic/tag management. Exactly 6 months ago, we re-designed and re-branded Search Engine Watch to the site you see today.

  4. Really Google? Penalizing Good Sites To Get Some Bad Ones

    So, Matt Cutts and Google, if you are reading this maybe you would like to comment as to why innocent providers of high quality original content are being treated so badly? Alan Bleiweiss in his post over at Search Engine Journal saw a major drop...

  5. Brand Monitoring: A Guide to Protecting Trademarks on Paid Search

    Policies of Major Search Providers Keyword sponsorship: In general, advertisers are allowed to sponsor trademarks on each of the three providers. Since Internet advertising is fairly new, there's not a lot of case law on trademark use in search...

  6. Generating Revenue From Outsourced Local Search

    These providers are rapidly adopting outsourced local search as a quick, complementary, and cost-effective way to diversify their product portfolios. While providers who recommend placing a search box on your site and offer payment for searches...

  7. Social Media Madness -- The Sweet 16, Part 2

    They're victims of their own success as entertainment providers crack the privacy whip. Join us for Search Engine Strategies New York March 23-27 at the Hilton New York. The only major search marketing conference and expo on the East Coast, SES New...