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  1. Twitter DM Insecurity, SEO Tips, Latest on Google, Yahoo & Bing - Search Week in Review for Oct. 9, 2010

    However, there is one industry that is pleading for candidates, SEM (Search Engine Marketing)! A deep dive into how businesses should use Webmaster tools search rankings, brand vs.non-brand traffic, and long tail keyword performance to gain...

  2. SearchDay | SEO Dreams are Made of This

    SEO Dreams are Made of This BIG BIZ Many major companies continue to make mistakes with their Web sites that hurt their search engine rankings. Creating Simple, Yet Impressive Charts SEM CROSSFIRE Making reports that can be viewed and understood...

  3. 6 Things You Might Be Doing Wrong (And How to Fix Them)!

    Keyword research is the foundation of good SEM. SEM is an ongoing process that requires art and science -- invest the time to do it the right way. Don't handicap your rankings and CPC before you even start by guessing what keywords you should be...

  4. SEO Basics: Effective Iterative Keyword Research

    There may be a problem if your SEM partner insists on using only the keywords that they have chosen for optimization on your site. Keyword research should be an iterative process that is never solely dictated by the client or by the agency/SEM firm...

  5. Highlights from the SEW Blog: April 21-25, 2008

    SEM Industry Issues Yahoo Updates Search Algorithm, Fixes Delete URL BugRecently, search marketers have been noticing changes to Yahoo rankings. We've collected all the search marketing news from selected posts to the Search Engine Watch blog in...

  6. Online Reputation Management Requires Cabinet War Rooms

    Political Online Conferences Do Not Embrace Traditional Search Marketing, SEM Geek Phil Would Tell You That Stubborness Won't Get You Higher Rankings, SEO Chicks Search Biz: Google Stock Hits New Low; News Corp Says No On Yahoo, Search Engine Land