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  1. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    Determine if the Hummingbird update (rolled out over a month ago) has affected your organic rankings or traffic. The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization (SEO) techniques and...

  2. Enterprise SEO Update: Rosetta, Covario, Optify & More

    Contrary to the overwhelming sentiment that Penguin is a heartless site destroyer, digital and direct interactive agency Rosetta published a case study and series of insights demonstrating a positive effect on site rankings they attribute to it.

  3. SEO Wars: Forget Black Hat, White Hat - What Color Is Your Lightsaber?

    White hats improve search rankings via accessible, quality content that web visitors would value. Black hats improve search rankings via deceptive content (hidden text, cloaking, link farms, etc.that search engines would value [until they know...

  4. On-Site Linking Architecture: Your Hidden SEO Goldmine (or Nemesis)

    Nor can this be ignored with impunity: arguably the trickiest aspect of the matter is the fact that you may actually be losing search engine rankings, traffic, and sales due to a non-optimal on-site linking structure -- without even being aware of...

  5. SES Day 1 Keynote: David Meerman Scott [LIVE BLOG]

    Yeah it's advertising.am When you address buyer personas and create fresh, relevant content, that will help your search rankings.am All hotel websites are the same. What people really care about is themselves and what works for them.am "If you take...