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All this and much more in our quick recap of search and social marketing news and tips from the past week. Windows 8 App Refresh – Bing Search BlogBing News app is now customizable, offers offline reading, and supports RSS; Bing Maps now has...
Here's a quick recap of search and social marketing news and tips from the past week. SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites, says Google's...
Here's a quick recap of search and social marketing news and tips from the past week. Hackers Are Smarter: SEOs, Be Prepared – Search Engine Roundtable Squidoo Now NoFollows Their Outbound Links – Search Engine Roundtable
Most practitioners and managers of search engine optimization (SEO) functions have come to understand that the one constant in this marketing environment is change. If you try a search for “elephants” there is nearly always news on this SERP but...
The great news is that this is typically a quick fix. And that includes making sure you aren’t throwing the search engine bots for a loop (which happens often). If not, broken links can lead to a poor user experience while also inhibiting the...
For many years, Matt Cutts of Google has been providing a lot of helpful information on search engine optimization (SEO). Create videos – people love to consumer reviews, news, funny stuff, etc.via video.
Short industry-related articles and news information. There is no question that new content fuels organic search engine traffic growth. Check out the steady increase in the average percentage of “not provided” search engine referrals across sites...
We asked our employees to rate the top tools vital for search engine marketing with one being the most vital. In total we got rankings from over 15 search engine marketing professionals. Although our search marketing expert wishes not to be named...
Now actually managing a global SEO is campaign is a whole post or two in itself as you look for variance and differences across local nuisances, translation, search engine types, and global law. SERPs now not only include blue links but also images...
As Google continues to update its search engine technology, the requirements associated to gaining good keyword placement in search results, have become more difficult to attain. The time is now to get more eyeballs on the both the content we...
Press releases that are written specifically for a keyword that is converting targeted traffic will be more impactful on lead generation efforts given that Google gives priority to fresh, relevant content and will likely list the press release in...
Covey conveyed in this book hold true in many facets of my life, and specifically with digital marketing and search engine optimization (SEO). I’ve also been writing for Search Engine Watch and/or Clickz for a little over 5 years now, and have been...
This is good news for merchants who are worried about spend on Google Shopping, and its impact on their marketing campaign. Google Shopping is a comparison shopping engine. Bidding $.01 on products or categories will allow those products to be...
FC: A lot of that growth happened naturally, but I became aware of the importance of search engine optimization about three years ago. Until that point, I was only blogging and reporting on news, but I realized there was a whole class of evergreen...
We operate in an environment where universal search lends visibility to images, videos, and news – as well as for those who use these individual search engines. To be quite honest, the world of search engine optimization (SEO) can be tiresome...
Specifically, Google is under antitrust scrutiny for the way it displays links to its own vertical search services (e.g.shopping, travel, news), how it copies content from competitors for its own sites, having exclusive deals with AdSense...
An organization with a sound marketing strategy shouldn't need to participate in link schemes to acquire search engine visibility. B2B search engine marketers should be able to find opportunities to acquire links through a range of B2B marketing...
A post earlier this week, “SEO, Why You Are Doing it Wrong,” attempted to educate SMB owners about search engine optimization and Google rankings by examining one business who engaged in spammy tactics and was impacted by Penguin.
SEO professionals rate anchor text as the most important ranking factor and a healthy backlink profile remains a core fundamental to search engine visibility. Facebook’s news feed is another example cited of an algorithm that progressively...
In order to accomplish this, Odden told us he would do a relevant query on Google News, take the RSS feed of the search results for that query and run it through Twitter feed and populate the account with news stories once or twice a day.
