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  1. Last-Minute SEO - Here Come the Holidays!

    Website visibility used to be called just SEM (search engine marketing) and SEO (search engine optimization). Summer is always a fairly slow time of year in the land of search engine optimization, but like those annoying Santa Claus displays that...

  2. SEO vs. SEM Timelines: A Medical Analogy

    Marketing directors and search engine optimization (SEO) consultants are often questioned by their bosses and clients about the progress of their SEO campaigns. Search engine marketing (SEM), or paid search advertising, can satisfy the demand for...

  3. SEO for Startups & New Businesses: An 11 Step Plan

    Discrete content elements – web pages, images, PDFs, videos, social profiles and brand pages, local listings, and off-site (reviews) pages all require on-page optimization. This is too much ground to cover in detail in this one guide, but here are...

  4. Social, SEO & Content: How to Create a Potent Integrated Marketing Campaign

    It helps out with search engine optimization. Since YouTube is owned by Google, creating video content and optimizing it for terms you wish to rank for, will only help your search efforts. Search data is more than trying to rank but getting ideas...

  5. Beware of Red Flags When Searching for SEO or Web Dev Services

    By now the thought of $50,000 just turned into $100,000 with the cost involved in fixing a broken website and Sloppy Engine Optimization. The Don Draper – Shakedown Engine Optimization You have listened to these two slicksters for an hour now and...

  6. How to Make Video a Successful Part of Your Content Marketing Strategy

    Combining quality with intelligent hosting and optimization practices are your best bets for making video a successful part of your content marketing strategy. Optimization Proper optimization can definitely help your video perform well, but if the...