According to IceNews, “The Inspired by Iceland advertising campaign carried out on behalf of the entire Icelandic tourist industry has won gold at the European Effie Awards — one of the continent’s most prestigious advertising industry award...
Include reputable third-party badges, certifications, or awards. While search engine marketers are frequently vulnerable to obsession with data points, such as unique visits and rankings, the success of any SEM program will ultimately be judged by...
Yahoo News and Yahoo Bus Stop Derby Bring Home Webby Awards - Yodel Anecdotal Search Engine Optimization Text Ad Optimization Q&A #4: How Important is Text Ad Testing in Overall Campaign Optimization?
Develop badges, awards, and general ways bloggers can showcase recommendations. Here are four ideas and supporting examples for B2B corporate blog writing, designed to target specific audiences, help achieve Internet marketing goals, and build...
Perhaps your client has a beauty product that the PR agency has managed to get into the goodie bags at a prestigious awards. Learn about PPC management, keyword research, search engine optimization (SEO), social media, local, mobile, link building...
Not to mention all the publicity from "The Social Network" ($96.4 million box office and numerous awards) and Mark Zuckerberg being named TIME's Person of the Year. Learn about PPC management, keyword research, search engine optimization (SEO...
And the Centre's imaginitive yet uncomplicated style of food has seen them win the gold award at the Meetings and Incentive Travel Awards (M&IT) for the past three years. That's the correct spelling of "Center", "optimization", and "maximizing" in...
Other items that show quality, such as quality ratings or awards, also help build this level of necessary credibility. The art of good, white hat search engine optimization (SEO) has been adopted a little slower in Germany in comparison to other...
Search Engine Watch: Bloggers Buzzing about SES San Francisco and Connected Marketing WeekGetSomeTraffic.net: Content Marketing Optimization--SES San FranciscoOnline Strategies Magazine: ClickZ Connected Marketing Awards 2010 Announced in San...
This awards program recognizes business leaders in over 135 cities in 50 countries throughout the world. SMI is an extension of the company's existing Cross Media Optimization (CMO) platform. The new suite will allow marketers to measure five KPIs...
Eight books later and dozens of awards and accolades (including one of the 50 most influential people in digital marketing), Jim Sterne will reveal the findings from his upcoming book: "Social Media Metrics" which, coincidentally, also happens to...
The editorial team here at Search Engine Watch is proud to announce the finalists for the 2009 Search Engine Watch Awards. And so, without further ado, let me congratulate the 2009 SEW Awards Finalists:
Submissions are now open for the 2009 Search Engine Watch Awards. This is most important on the paid side with the ads for your most specifically targeted keyword sets, and on the natural side with the optimization of your landing pages' meta data...
Submissions are now open for the 2009 Search Engine Watch Awards. In landing page optimization, many people also insist on extracting so-called "learnings" from their test results. This is natural and can serve as a shortcut that can be used...
Search Engine Watch Awards at SES San Jose The Search Engine Watch Awards give recognition to excellence, as well as inspire innovation and encourage new ideas in search marketing. Entry deadline is July 17.http://searchenginewatch.com/sew-awards
Submissions are now open for the 2009 Search Engine Watch Awards. For example, if I'm linking to Search Engine Watch, I would want to link using the words "Search Engine Optimization News" within the anchor text of the link.
The SEW Awards will honor 14 outstanding search marketers, search engines and technology providers, as judged by a panel of industry experts and the Search Engine Watch editorial staff. You only have a couple of weeks left to submit an entry to...
Submissions are now open for the 2009 Search Engine Watch Awards. Landing page optimization is based on statistics, and statistics is based on probability theory. Let's look at this in the context of the simplest type of landing page optimization.
Submissions are now open for the 2009 Search Engine Watch Awards. Next, establish that your optimization is in place and start working to develop trust in the new pages and understand how the search engine sees them.
Submissions are now open for the 2009 Search Engine Watch Awards. Understanding your conversion actions is the key to landing page optimization success. But in fact, most conversion actions are incremental micro-events that reduce friction and...
