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  1. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    These words all have very specific meanings when it comes to search engine optimization (SEO) and how you implement your strategy. Related Resources http://www.robotstxt.org/ https://developers.google.com/webmasters/control-crawl-index/docs/robots_txt

  2. What is SEM? Depends on Who You Ask

    Wikipedia definition of SEM a comprehensive approach to increasing visibility of websites in search engine results pages (SERPs) through optimization and advertising, including search engine optimization (SEO), pay-per-click (PPC), and even...

  3. SEO for Startups & New Businesses: An 11 Step Plan

    This is too much ground to cover in detail in this one guide, but here are a few helpful optimization resources: You can also pay offshore resources peanuts to manually compile this data. Put SEO and content metrics on somebody's performance plan...

  4. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    SEO (search engine optimization) is of no value if what is being optimized doesn't serve the customer in their quest for answers, solutions, and deals. The allocation of resources must be guided by information, as opposed to intuition and industry...

  5. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Segment Contributed by: Jeff Sauer is the founder of Jeffalytics.com, VP at Three Deep Marketing and the author of helpful resources including the Periodic Table of Google Analytics. Segment Contributed by: Angie Schottmuller is an accomplished...

  6. The Role of #Hashtags in Social Media and Search

    For example, #seochat is a popular stream of conversation used by those interested in search engine optimization on Twitter. Below are a few resources to get you started in identifying and using hashtags to expand your reach and visibility online.

  7. 7 Ways to Make Your Google Search Result Stand Out

    For more tips on titles, see "How to Write Title Tags for Search Engine Optimization" and "Ecommerce Title Tags: Top 5 Ways to Increase Clicks". You might fine tune your headings, messaging, include images, and add resources to increase conversions.

  8. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    It requires an investment in resources, often a significant investment for businesses reliant upon organic search engine traffic to attract new customers. Budgets and Bids: Helping users decide where to invest resources, allocating between search...