And because News integrations always appear on page one and are often blended near the top of search engine ranking pages (SERPS), they present an opportunity to be listed high on the first page, even for competitive search terms you might...
The audience of each search engine can impact the searches being done and the ROI of your campaigns, especially for specific industries. The search marketing data from comScore reveals that even though searchers can switch between search engines...
What’s more, as people share links and send social signals in the forms of Likes, tweets, pins, etc.traffic from organic search can increase due to improved position in search engine results pages (SERPs).
My presentation covered a number of important topics, including how writing is used across various digital marketing channels, including search engine optimization (SEO), search engine marketing (SEM), social media marketing, video marketing, etc.
Meetthenra.org and nra.org have both made some significant changes in their PPC habits in the last month, and their search engine traffic has also changed: In December 2012, search engine traffic increased for meethenra.org from 491 to 2,094 and...
Editor's note: This column originally was published on November 15, 2012, and comes in at No.on our countdown of the 10 most popular Search Engine Watch columns of 2012. Knowing your customer is commandment number one when it comes to testing.
In October, Google smashed its own search engine market share record, accounting for 66.9 percent of all searches conducted in the U.S.comScore reported. Tracking 2012 Search Engine Market Share In October 2011, Google’s search market share was at...
QDD is the notion that a search engine may intentionally diversify results to create variety in the search results even though normal ranking signals would suggest something different. The low end number acknowledges that there may be other intents...
However, Sina Weibo has attempted to build its own real time search engine that allows people to search from a wide range of categories from posts, users, events, groups, to votes and apps, in November last year.
As an example, we’re going to look at a Facebook store engine entitled Payvment. SEMrush claims that Payvment is negligible which is accurate only in terms of search traffic, and the same approach can’t be applied.
We have no more insight here at Search Engine Watch than the general public as far as why General Motors’ ad campaigns failed. Search Engine Watch columnists Noran El-Shinnaway and Merry Morud are both great resources on Facebook creative.
Only about 3 million of those have ever had a Like,” Liebermann told Search Engine Watch. We can then sort by the items that and the items that are trending - which is to say they've accumulated a lot of Likes very quickly and have accumulated the...
Google specifically mentions that doorway pages, which are only built to attract search engine traffic, are against their webmaster guidelines. A few other websites lost search rankings on Google for specific keywords during the Panda and Penguin...
Editor's note: This column originally was published on June 7, 2011, and comes in at No.on our countdown of the 10 most popular Search Engine Watch columns of 2011. Their systems are designed to maximize the yield on their search results – to...
Exactly 6 months ago, we re-designed and re-branded Search Engine Watch to the site you see today. The overall strongest year for Search Engine Watch on our old publishing plaform was 2008. Originally we looked to search platform providers, Ultra...
Editor's Note: Richard Kirk, Head of SEO at Performics Worldwide, took issue with Gareth Owen's (Head of SEO at Steak) recent column on Search Engine Watch and asked if he could post a rebuttal. Google knows its entire history is founded on an...
It’s their search engine and it’s the biggest one out there. I’m not usually one for a conspiracy theory, unless it’s contained within a decent yarn like “The Da Vinci Code”, but over the last year in particular, I’m becoming increasingly convinced...
What better use of all the world’s data is there than trying to put it together as an engine? Since that last visit, they’ve more than doubled their U.S.search market share from 7 to 15 percent and moved into the position of number two player...
By way of an official comment a Google spokesperson told Search Engine Watch (SEW): He goes on to say that whilst these same metrics are available from search, search revolves around intent, whereas email is all about permission and retaining the...
Alibaba Groups's Etao, a vertical shopping search engine in China, made headlines when it launched last October by using Microsoft's Bing as its search provider. Etao provides online consumers with three options to choose from its general search...
