On January 15, 2013, Facebook released Graph Search, which is the social network's first attempt at a serious searchengine. This post will cover a number of local ranking factors (and potential factors) for Graph Search.
Tracking 2013 SearchEngine Market Share Though Google didn't break its own market share record, there was a new search record: the number of desktop searches hit 20.4 billion for the first time, topping the previous high of 18.3 billion recorded...
Hackers Are Smarter: SEOs, Be Prepared – SearchEngine Roundtable Squidoo Now NoFollows Their Outbound Links – SearchEngine Roundtable Following Google’s decision to make Shopping a paid product, the number of shopping results showing in universal...
Conversely, while 92 percent of searchengine clicks are organic in origin, a mere 11 percent of the searchengine budget is invested in organic search. He referenced data provided by Forrester and comScore indicating that allocation of search...
SearchEngine Watch (SEW) asked the organizers of these Meetup groups five questions about hot industry topics and here are the answers that Gregory Cox (GC), David Burgess (DB), Caroline Lyons (CL), David Torchiano (DT), and Derk Doijer (DD...
Google’s closest searchengine competitor Bing also grew its search market share in February to 16.7 percent, up from 16.5 percent in January and up from 15.3 percent in February 2012. Google now owns 67.5 percent of the U.S.search market.
It’s hardly headline news that Google is by far the most popular searchengine for users in the U.S.and most of the world. As we reported earlier this month, Google is the most popular searchengine globally.
Bounce rate is one of those quality metrics that gets tossed around a lot in the searchengine space. This is a separate consideration from leverage internal search that has more to do with number 2 on this list; if you are going to offer helpful...
Editor's note: This column originally was published on November 15, 2012, and comes in at No.on our countdown of the 10 most popular SearchEngine Watch columns of 2012. Knowing your customer is commandment number one when it comes to testing.
Download the SEW Weekly podcast from WebmasterRadio.fm and visit the SearchEngine Watch Facebook Page to comment or submit questions or topic suggestions for an upcoming show. Each guest had a number of years experience in-house as well as agency...
One problem: there is a missing element that could hinder the effort - consideration for how users search for and find government service online – where's the searchengine optimization (SEO)? They use the restricted .gov top-level domain, they...
Almost every searchengine marketer (SEM) knows the adage, "Use head keywords to generate volume and long tail keywords to generate profit. Even though keywords that were 6-10 characters long generated a significant number of impressions, these...
Normally, SearchEngine Watch would compare this data with similar data from that same month in 2011. Nearly 37.7 billion video content views occurred during the month, with Google sites generating the highest number at 13.8 billion, followed by...
The rise of mobile Internet use and changes to Google’s algorithm were the most impactful trends and technologies for in-house searchengine marketers in 2012. Forty-seven percent of company respondents to SEMPO’s recent State of Search Marketing...
Searchengine users overwhelmingly click on organic results on Google and Bing by a margin of 94 percent to 6 percent. Unlike previous studies, however, the GroupM UK and Nielsen study broke down the search queries into branded and non-branded.
So he reached out to SearchEngine Watch for some answers. This is useful to nobody as nobody would have any hope of reaching this page without a searchengine. However, Google’s discussion of anchor text in their own SearchEngine Optimization...
My favorite food metaphor for the relationship between search, social, and content is a peanut butter and jelly sandwich, with SEO [searchengine optimization] as the peanut butter, social media as the jelly, and content as the bread that holds it...
Each quarter, SearchEngine Watch receives a number of reports from analysts in the online advertising space. Analysts from each reporting company offered some tips for SearchEngine Watch readers. In their report, RKG found that total paid search...
While Google is often criticized for having a Wikipedia bias, it isn’t the only searchengine that has one. When you conduct searches on Bing, you’re actually more likely to see Wikipedia prominently in your search results than for the same search...
Among the highlights:
percent of residents own a smartphone.percent of smartphone users use a searchengine at least one time per week.percent of smartphone users notice ads on a smartphone – 41 percent on search engines; 46 percent in an app; 25...