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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    How are the locations pages optimized for search engine performance? What type of reporting for social media does [VENDOR NAME] offer? Social Media Post to news streams? Do I need to set up the social media profiles for each location or will...

  2. The Role of #Hashtags in Social Media and Search

    When you optimize conversations, content, and updates with hashtags, they become more visible to others on social media platforms and search engines. Because Topsy allows you to search and track billions of conversations published on Twitter and...

  3. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    Nothing beats your own experience and while industry news about the giants in any space is interesting, it rarely applies to the masses. Just last week, the CEO of WPP, the world’s largest marketing group, told news outlets he had notified Facebook...

  4. Search vs. Social: The 50 Shades of Gray in Online Information Retrieval

    News of an improved Facebook search engine led the tech industry to wonder aloud if Facebook – despite employing few traditional search engineers – could spell a genuine threat to Google’s global search dominance with vastly improved search...

  5. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Sounds pretty harsh against the entertainment industry and big media, doesn’t it? Whoever makes the media products should be at the table, along with people who actually understand the environment. I am concerned about the corruption of government...

  6. Search News & Headlines Around the Web - May 4, 2011

    Hyperlinked Headlines May Hurt Your Google News SEO - Search Engine Roundtable Search Industry News Here's a roundup of today's other search news and headlines from around the web. Search Retargeting - Where Search and Media Meet - ClickZ