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  1. Search News & Headlines Around the Web - May 4, 2011

    Analytics & ROI Search Engine Optimization Text Ad Optimization Q&A #3: What Factors Have The Greatest Influence in Testing? Measure Page Load Time with Site Speed Analytics Report - Google Analytics Search Retargeting - Where Search and Media Meet...

  2. Search News & Headlines Around the Web - April 6, 2011

    Analytics & ROI Use Google Analytics to Develop Social Media Strategy - Search Engine People Search Engine Optimization Without CRO & On-Site Optimization, It's Tempting to Abandon SEO - SEOmoz The New Google Analytics: Events Goals - Google Analytics

  3. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    Analytics & ROI Search Engine Optimization How to retrieve top organic search landing page data from Google Analytics Data Export API. Increase Your Productivity with the API - Google Analytics Blog Motion Charts: A Hidden Gem in Google Analytics...

  4. Most Corporate Social Media Efforts Will Fail

    Unlike PPC (pay per click) and SEO (search engine optimization), the majority of social media efforts do not have a direct ROI measurement through traditional analytics. Social media can be a very effective way to get instant feedback that's more...

  5. SES New York 2009 Offers an Expo Only Pass (Free in Advance)

    Take advantage of this rare opportunity to sit with an optimization guru as he finds ways to improve your ROI. As ROI and performance become increasingly important, will search gain a larger share of advertising revenues or is search generally or...

  6. It's “Horses for Courses” at SES London 2009

    Measurable, quantifiable strategies which have a defined ROI will win, as managers will only invest in activities they can measure. That's what makes it the definitive event for UK and European marketers, corporate decision makers, webmasters and...