Search Engine Watch (SEW) asked Joel Lunenfeld (JL) four questions about his upcoming keynote. Mike Grehan, publisher of Search Engine Watch and ClickZ and producer of the SES international conference series, spoke about both keynote speakers...
Search Engine Watch (SEW) asked Mike Proulx (MP) five questions about his upcoming keynote. He has spent the last 17 years working at various interactive, high-tech, and new media companies on the agency-side, client-side, and as an entrepreneur.
Although YouTube is known to be the second largest search engine online, it's a common misconception to believe that tapping into its community is the only way to make online video work in your favor.
Now actually managing a global SEO is campaign is a whole post or two in itself as you look for variance and differences across local nuisances, translation, search engine types, and global law. Interactive Marketing Forecast 2011 to 2016.
SES Chicago: SEO Diagnostics for the Skilled Search Engine Mechanic - 435 Digital Marketing Blog Marketing professionals, brand advertisers, agencies, and business leaders converged in the Windy City last week for SES Chicago 2012, and were treated...
Use social data to help find out what people are talking about using something like social mention or Bottlenose, a new social search engine that I love. As well as a list of ideas creates a list of the types of content that would work for your...
As Google continues to update its search engine technology, the requirements associated to gaining good keyword placement in search results, have become more difficult to attain. Social media has a greater impact on search engine optimization (SEO...
Video can be a secret weapon in an SEO strategy given that YouTube is the second busiest search engine and your prospects want to consume your content in video format. I was thrilled to see the joint GroupM and Nielsen research published recently...
You want the most influential media to cover your news within that search engine or social channel. Press releases for SEO have always had a set of best practices for search marketing, but with Google’s new updates it is more important than ever to...
BrightEdge CEO Jim Yu told Search Engine Watch how their expansion into the UK came about: "At the end of last year, we had built a solid business in the UK and Europe with agencies like OMD, SMV and Performics; and great brands like Hotels.com...
This isn’t to say Google or any search engine results are perfect – though now might be a good time to check out alternatives like Google's closest competitor, Bing, or upstarts Blekko and DuckDuckGo.
Search Engine Watch spoke with companies using Twitter Brand Pages back in January, when Coca-Cola’s director of worldwide interactive marketing Michael Donnelly told us, “Twitter is a close and valued partner that really listens to brands, so...
Make Your Website a Search Engine Hit Local domains give credibility to your website and increase its search engine ranking, especially when Google isn't the local search engine of choice. Proz.com or TranslatorsCafe are great sites and you can...
We've found that clients knowledge of SEO and mindset has been shifting for the last couple of years, especially towards looking at SEO from a business/marketing perspective," said Kevin Gibbons, from SEOptimise and Search Engine Watch author.
Social buzz will drive more traffic to the page, validate your credibility and has the potential to help your website rank higher on search engine results pages. This could have been in your pay-per-click ad, a third-party blog posting, or a...
A Microsoft spokesperson explained their decision not to join the #StopSOPA blackout to Search Engine Watch: SEMPO, the search and digital marketing industry’s professional organization, has sent a letter to U.S.
Search Engine Watch spoke with SimpleUsability’s founder Guy Redwood about their Twitter Brand Pages: A first look at usability eye tracking study and best practices for marketers in anticipation of a wider release.
Guilty, Hopeful, Clueless Marketers and the Need for Change - #SESCHI 2011 Keynote - Search Engine Watch The leading search and social marketing event, SES Chicago, is over and marketers are heading home after learning the latest strategies and...
And he's been delighting the SES audience with his kick-out-the-jargon, no nonsense, sleeves rolled up approach to his Introduction to Search Engine Marketing session for a couple of years now. Same goes to Ashley Kennedy of Amplify Interactive for...
Deception master, fearless, organized, extremely knowledgeable of the Force (search engine algorithm logic or vulnerabilities), lusts for power, feeds on surviving search engine penalties or algorithm updates.
