SEO News

Search Engine Marketing Industry State

RSS
  1. Last-Minute SEO - Here Come the Holidays!

    Website visibility used to be called just SEM (search engine marketing) and SEO (search engine optimization). Low-hanging fruit is often a maligned term in the marketing industry, but it really is best descriptor for search terms that can bring you...

  2. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    SES conferences have been known to expand attendees' knowledge on search engine marketing while offering tips and tools that can be utilized immediately for any business. Lorna Candy: Our research with the industry tells us there is a continuing...

  3. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    Search Engine Watch (SEW) asked Secretary Deby Snodgrass (DS) a couple of follow up questions via email. For these reasons, tourism is Oklahoma's third largest industry and tourists spend more than $7 billion annually, following the state's advice...

  4. 12 Ways to Optimize Press Releases & Avoid Google Penalties

    It's true: the world's largest search engine called links in press releases "unnatural" and is mandating nofollowing them. Hybrid search industry vet Greg Jarboe, president and founder of SEO-PR, specializes in both PR and SEO and zeroed in on the...

  5. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google: Disavow Links Even If Removed As A Best Practice – Search Engine RoundtableSays Google's John Mueller: "While it's really important for the web-spam team when processing the reconsideration request to see significant effort put into...

  6. Driving Consumer Insights With Mobile Analytics

    From their insights, TheFind stopped spending almost anything on paid media and shifted more towards demand creation through search engine optimization (SEO) and email marketing. We don't know because the industry won't talk about that, Kadanoff said.

  7. Mobile Marketing: Connecting With Your Audience on the Move

    Think about the early days of search engine marketing, when businesses went in early and built their brand online, it gave them a strategic advantage. Here are the discussion highlights with leading experts in the mobile industry: Eric Litman...