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  1. What is SEM? Depends on Who You Ask

    In the early 2000s, search engine marketing (SEM) was originally defined as the umbrella under which both paid and organic search would fall. The second post, however, defines the acronym SEM, short for "search engine marketing" as being paid search.

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization (SEO) techniques and more general issues related to Search Engine Marketing (SEM); Chicago Women Tech, a group of local women in...

  3. Can the SEO-PR Love Affair Survive After Panda & Penguin?

    Press releases are a key vehicle for link building strategies for many companies, noted Sharon Virtue, SEM Strategy Director of Marketwire. You want the most influential media to cover your news within that search engine or social channel.

  4. Top Level Trends of SEM Worldwide in 2010 and 2011

    The industry is growing fast, organizations such as Search Engine Marketing Professional Organization, Interactive Advertising Bureau, and Web Analytics Association have all been working hard to establish standards and best practices in...

  5. Are the Brains of Search Engine Marketing and Search Engine Optimization Sartorially Challenged?

    Still on the Top 10 SEM list after all these years is Mike Grehan, the Global VP of Content for SES, Search Engine Watch, and ClickZ as well as the Chair of the SES Advisory Board. And I'm starting to think that I may owe SEM industry observer...

  6. Wear Your Cross Training Shoes to Connected Marketing Week

    Participating events include: ClickZ's BlogworkZ; the Email Experience Council's Email Marketer's Toolkit For Success; Bruce Clay's Search Engine Optimization Training; the Connected Marketing Meet WebmasterRadio.FM's SearchBash; the Email...

  7. SES New York 2010 to Offer Search Engine Optimization, Search Analytics, and Paid Search Training

    York will continue its tradition of SEM training prior to the event in 2010. Along with offering high-quality internet marketing services, Bruce Clay, Inc.has led the industry by authoring the SEO Code of Ethics, creating the downloadable Search...

  8. Bing Senior Vice President of Online Audience Business, Yusuf Mehdi, to Deliver Keynote at SES New York 2010

    SEM) conference, is being held at the New York Hilton, March 22- 26, 2010. Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary, advice, opinion and research and Search Engine...

  9. Sneak previews of Online Marketing Summit 2010 and SES San Diego

    On Day 3, the morning roundtable is entitled "SEM Then -) And Day 3 of the event features a Search Engine Strategies Forum also known as SES San Diego 2010. And one of the latest trends you cannot afford to miss is that YouTube is now the #2 search...

  10. David Meerman Scott, Marketing Strategist and Author, to Be Interviewed in SES Webcast on February 16

    SEM) conference, being held at the New York Hilton, March 22- 26, Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which...

  11. Search Engine Strategies (SES) Adds Four New Members to Advisory Board of Leading Conference and Expo Series

    SES) Chicago, the world's leading and most established search engine marketing (SEM) conference and expo series, today announced that four new members are joining its advisory board. Other Incisive resources for interactive marketers include ClickZ...

  12. SES Chicago to Offer "Small Business Track" that Will Help Small Businesses Integrate SEM into Business Strategy

    Media, SEO or SEM campaigns. Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which provides news and information about...

  13. SES Chicago Conference Program Goes Beyond SEM Attendees to Reach Mainstream Marketers

    We've found there is a lot of interest in the industry among marketers who don't need to get into the nuts and bolts of SEM, but who want to get a higher level view of how these practices can benefit their marketing programs," said Matt McGowan...