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  1. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    Grehan oversaw the evolution of the content at SES to serve the broader digital marketing community. There’s been so much energy and it’s been a great opportunity to learn from other marketers," said Michelle Killebrew, program director, Strategy s...

  2. What is SEM? Depends on Who You Ask

    CIO.com recognizes SEM as a combination of paid advertising, search engine optimized design, marketing copy, involvement with the online community, and keywords. I tend to think of both organic and paid since the acronym stands for 'search engine...

  3. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    Chicago Social Media Managers, a group of social media experts and community managers. I asked the organizers of several of these groups four questions about hot industry topics and here are the answers that Antonio Casanova (AC), Bob Tripathi (BT...

  4. SEO Wars: Forget Black Hat, White Hat - What Color Is Your Lightsaber?

    More Star Wars Themed SEO Community Content Deception master, fearless, organized, extremely knowledgeable of the Force (search engine algorithm logic or vulnerabilities), lusts for power, feeds on surviving search engine penalties or algorithm...

  5. 9 Reasons Why it Might Be Time For Marketers to Value Virtual Goods

    Facebook recently limited the way that games on their platform were able to go viral through the community and this caused slowdown in the market in 2010. For a sense of the potential appeal such a strategy could have, check out the articulation of...

  6. Incisive Media's ClickZ Launches "Connected Marketing Week" in San Francisco, August 16-20, 2010

    That's why ClickZ is leveraging its insight and expertise in the digital industry to launch the first ever Connected Marketing festival, bringing a community of organizations and events together fostering professional development, and greater...

  7. SES Day 1 Keynote: David Meerman Scott [LIVE BLOG]

    Where is your community? What people really care about is themselves and what works for them.am "If you take crappy content and search engine optimize it, you have slightly less crappy content.am Shows yet another video about the HP video with...

  8. David Meerman Scott, Marketing Strategist and Author, to Be Interviewed in SES Webcast on February 16

    SES New York is a fantastic conference--I just love the way it brings the search community together. Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary, advice, opinion and...