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  1. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    Managing search performance for your website is increasingly about delivering valuable content to searchers on specific pages rather than focusing at a domain or keyword level or trying to manipulate search engine algorithms using SEO tricks...

  2. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    But things like sarcasm, irony, and humor confound algorithms (even more than they do some individuals). For instance, if you write "Brand X isn't the worst provider of widgets in the market, however.you'd wisely be concerned about whether the...

  3. A New Direction for SEO in 2014: The Secure Search Manifesto

    Google began giving SEO marketers signals about how their model and algorithms would change in 2011. Google's move to make 100 percent of search keyword data "(not provided)" in September finally forced SEO marketers to rethink their strategies.

  4. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    However, as voice search algorithms are refined Google and other search engines are delivering not only more, but better results for natural language queries. As voice technology is refined, the first big question search marketers have to ask is...

  5. Integrating Owned, Earned & Paid Media For Better SEO

    Search engines, especially Google, have a history of not disclosing exactly what queues their algorithms take from various factors. For some crazy reason, marketers, and others tasked with the decision to elevate awareness of the brand, have come...