Engineers do extensive research on their target, from industry research to current products in market. Whether you require someone to blog about an experience they had to be entered into a contest or require someone to share a link via social media...
One thing is certain, as Bing continues to slowly gain searchmarketshare and they will continue to test and "challenge the status quo," according to their recent blog post. Starting last week, Bing began changing up their searchengine result...
Chinese Internet giant Qihoo 360′s three-fold plan to challenge Tencent and Baidu [Interview] – The Next WebBaidu challenger Qihoo has captured 10 percent of the searchmarketshare in China, aiming for 40 percent by 2015.
Our advertisers and partners often tell us that Bing Ads converts better and has lower CPCs, and we know that our audience drives that performance," said Shawn Mohamed, Group Manager of Bing Ads Market Intelligence.
How do you see this impacting, if at all, marketshare of search with traditional search providers, Google and Bing? Overall, it is a vertical play within the overall definition of search engines as we know them, though there is potential to take...
Tracking 2013 SearchEngineMarketShare A month after hitting its highest U.S.searchmarketshare in February (67.5 percent), Google saw both Bing and Yahoo steal away what essentially amounts to crumbs from the giant pie that is Google's...
We are seeing an explosion in the social video market and brands are struggling to keep pace with how to measure the medium and report the success and ROI," said Matthew Cooke, CTO and co-founder of Unruly.
Their “customer success team” assists big name clients such as FedEx and REI and concentrates on searchmarket optioning for natural search using technology and reporting. Exhibitors at SES New York with Something to Share
Community and Market Education Email is a great way to segment your customers and market directly to their interests, but you must build the lists first. Ask them to share their stories, photos, and opinions to gain insight into what they want.
Google is growing marketshare and vowing to implement more changes aimed at reducing web spam and manipulative linking. PPC should be in the marketing portfolio already, as it is an excellent complement to searchengine optimization.
Google’s closest searchengine competitor Bing also grew its searchmarketshare in February to 16.7 percent, up from 16.5 percent in January and up from 15.3 percent in February 2012. Bing has now grown its searchmarketshare for six months...
Because of its strong marketshare, advertisers have to bear with the year-on-year massive inflation for the ad product. If Aliyun becomes the default engine for online buyers to research products and services, it will own data on the converting...
I have written before about how I feel that Rand Fishkin established himself, largely, because he figured out that knowledge sharing grew his market prominence and established him as a “thought-leader”.
I like to think of Share of Voice as a map of how a paid search keyword travels through a searchengine to be delivered as an ad. High quality scores tell us which keywords are outperforming the market from a CTR perspective.
Microsoft’s searchengine is still miles behind Google, even when you add in Yahoo’s Bing-powered searchmarketshare. Google hit the unprecedented searchmarketshare of 67 percent for the first time in November 2012, then dipped slightly to 66.7...
What’s more, as people share links and send social signals in the forms of Likes, tweets, pins, etc.traffic from organic search can increase due to improved position in searchengine results pages (SERPs).
Speaking at the Goldman Sachs Technology and Internet Conference, Mayer said she wants to see the companies do more than exchange searchmarketshare back and forth. Meanwhile, Google's U.S.searchmarketshare remained in the neighborhood of 66...
After that, consider a very small number of directories specific to your vertical market. If you market a product or service solely in the U.S.why would you have any international links? Stated with an optimistic eye, blog carnivals are communities...
As you’d expect, Google still reigned supreme with 114.73 billion search queries and a 65.2 percent marketshare. Are they gaining marketshare in countries like Turkey or the Ukraine? The audience growth continues to evolve and grow in Russia...
Whilst the world’s greatest athletes arrived last summer to compete in the London Olympics, this February will see Europe’s greatest search marketers congregate to share expertise and sharpen their skills.