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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    We (the "good guy" SEO companies) keep saying that you "can't do this" (and we have seen penalties and know this to be true), but when the common person is searching for "search engine optimization companies", you would think that after all of...

  2. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    To be competitive in the job market, many will claim to have SEO skills to get that next role. Anything short of a truly dedicated effort is sure to miss opportunity to reach new audiences, create new customers, decrease market share, and...

  3. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    According to the Harvard Business Review, it begins with your brand which is "your personal promise to the market and to the world. In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied...

  4. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Everyone agreed, and they spent the next hour talking about ways to promote and market the campaign. In our story, Lisa is looking to achieve brand visibility, high engagement with her target demographic, and search engine optimization benefits.

  5. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    For instance, if you write "Brand X isn't the worst provider of widgets in the market, however.you'd wisely be concerned about whether the Google algorithms would include "isn't" as a modifier of "worst provider in the market" (typically, they...