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  1. Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

    Most popular industry sources for content included Search Engine Land, Search Engine Watch and Marketing Land. SEM industry sites and content were the most shared amongst search marketers at 58 percent, while mainstream media was shared 29 percent...

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    How are the locations pages optimized for search engine performance? Please describe how [VENDOR NAME]'s platform enables compliance for any industry regulations with which you must comply (examples include FINRA, SEC, SOC-2, HIPPA, IROC, FSA, etc.

  3. Forget Big Content – Small Content Is Critical to Search Success

    The search giant's replacement of its "engine," which we have all come to know as Hummingbird, is beginning to change the way it surfaces content, specifically for more detailed searches. The best way of repositioning your own thinking is to ask...

  4. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    Not to mention that users expect a video search engine to return relevant results for an artist's name, which YouTube can't do if it's busy blocking the artist's content as a negotiating tactic with their label.

  5. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    SES conferences have been known to expand attendees' knowledge on search engine marketing while offering tips and tools that can be utilized immediately for any business. It is programmed by Search Engine Watch and its parent company, Incisive...

  6. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Although reverse image searching may not be the most in-demand function of a search engine, Yandex believes it is one that will grow in popularity. Then the search engine sifts through the billions of photos on the Internet to select only images...

  7. SEO vs. SEM Timelines: A Medical Analogy

    Marketing directors and search engine optimization (SEO) consultants are often questioned by their bosses and clients about the progress of their SEO campaigns. Search engine marketing (SEM), or paid search advertising, can satisfy the demand for...