SEO News

Search Engine Developments

  1. Google to Fight Piracy by Modifying Search Algorithms

    However, this year's updated report features a couple of developments, including changes to ad formats and an improved Digital Millennium Copyright Act (DMCA) demotion search signal. Google has updated its search engine algorithms in an attempt to...

  2. Top Brands Now Testing Pinterest Promoted Pins

    Pinterest is encouraging businesses to sign up to stay up-to-date with the latest developments in promoted pins. In October, Search Engine Watch covered the promoted pins debut, saying the advertisements may not be transparent enough.

  3. Searcher Personas: A Case for User-Centric SEO

    Lately, we've seen some very fascinating (though not unexpected) developments from Google that give users ever more control in the driver seat. Ideally, when beginning your persona development efforts, you will take a "top-down" approach, where you...

  4. Google’s Mobile World & Vision for 2012

    Jason Spero, Google’s head of global mobile sales and strategy, shared 12 predictions on “major developments we will see in mobile in 2012”: Among the highlights: percent of residents own a smartphone.percent of smartphone users use a search engine...