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  1. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    When I can rank a page for search terms that appear nowhere on the document to either users or bots, and are definitely not synonymous with the terms used in the search query, then call it what you will – it opens new doors.

  2. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The challenge here is that Foursquare content is difficult for bots to crawl – SEO is reliant on submitted XML sitemaps to enable search engine visibility. Search destinations will diversify as well – most brands must focus on apps from the major...

  3. 4 Ways to Create a Better Website Experience for Users & Search Engines

    The user sees this and now with heightened internal linking, while the search engine bots see the importance too. The bots may understand you, but you just lost a sale from the human visitor. Search engines have the ability to form semantic...

  4. 10 Website Quality Indicators That Can Sink Your SEO Battleship

    While for most, site traffic will be coming from where it should be, some industries attract spammers and “users” from countries where bots are more prevalent than people. Search engine optimization? Basically, Google will decide to not rank your...

  5. Proper SEO and the Robots.txt File

    There's tons of information about the robots.txt file available at the Web Robots Pages, including the proper usage of the disallow feature, and blocking "bad bots" from indexing your website. When it comes to SEO, most people understand that a...