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  1. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    When I can rank a page for search terms that appear nowhere on the document to either users or bots, and are definitely not synonymous with the terms used in the search query, then call it what you will – it opens new doors.

  2. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The challenge here is that Foursquare content is difficult for bots to crawl – SEO is reliant on submitted XML sitemaps to enable search engine visibility. Search destinations will diversify as well – most brands must focus on apps from the major...