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  1. Last-Minute SEO - Here Come the Holidays!

    Website visibility used to be called just SEM (search engine marketing) and SEO (search engine optimization). Summer is always a fairly slow time of year in the land of search engine optimization, but like those annoying Santa Claus displays that...

  2. Are all Results on Search Engines Equal? A Surprising Journey Within the SERPs [Best of SEW 2010 #7”

    Editor's Note: With the recent Yahoo-Bing merger, search engine optimization (SEO), paid search, and website conversion experts have seen the big three search engines become a two horse race in 2010. Optimization is getting more complicated every...