Enhanced campaigns improvements for Google+ and mobile apps – Inside AdWordsEnhanced campaigns now automatically include social annotation (number of Google+ followers) "when they can improve ad performance", if you have recent "high-quality...
Making your mobile search faster – Google Inside Search BlogGoogle adds expandable sitelinks, or "quick links" (essentially sitelinks within sitelinks), as well as an experimental blue "Quick view" badge that only works with Wikipedia pages.
IDC: For Mobile Advertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8 billion spent on mobile search ads (up from $1.6 billion in 2011) and Google dominates with $2.166 million in revenue; Facebook was...
After slamming Google AdWords for taking control away from customers, Bing says "…we do not believe bundling together mobile, desktop and tablet advertising in an opaque manner is in the best interest of our customer base or the industry at large.
Comments: Surprising news for a lot of folks as Google Analytics just misses out on the top three ranking. This tool allows users to check what ads are showing in different locations (whether it's specific cities in the U.S.or even international...
Search Engine Watch has been covering search engines since June 1997 and has watched the industry evolve to its current state. On October 1, 2012, Yandex launched their own browser and mobile app to keep their position secure against Google, their...
Their direct response advertising efforts can be spread across display, search and mobile networks. This network offers mobile, contextual, video and display based advertising. You can advertise through apps, mobile games and on web based traffic.
Integrating Facebook Connect to mobile applications is a key way of generating free advertising via the news feed. They tout themselves as the SEOmoz for mobile and have created a series of iTunes/Google Play compatible ASO tools to track rankings...
There is no doubt Yandex will face many challenges ahead in the face of browser wars, mobile operating systems and even new competition beyond Google. The search industry is one of the most competitive in the world and has been for many years and...
One in five used mobile devices to shop, with search the top activity. It measured consumer behavior within the industry from July 2009 to July 2011, analyzing the behavior of people buying toys. It's not exactly news that parents buy kids what...
Search marketing is not simply about search anymore - it's about social, local, mobile and video too. Paid search on mobile is growing at a tremendous rate and this is changing the way campaigns are delivered and how sites are built.
As such, they continued to expand on their Google Instant offerings rolled out last September, adding Instant Previews, Pages, mobile, video previews, Places, and ad previews – and also added autocomplete “predictions”.
Google limits choice in the Android mobile operating system. Google isn't a social network - even with what they have on offer in Google Plus – it is a search engine. Startup search engine Blekko offered support to Google yesterday.
Google Mobile Ads BlogGoogle has many useful blogs but this is a particularly useful one. While you have to pay for industry-specific insights and research, Hitwise regularly releases relevant research into general online behavior, such as search...
Mobile Insights: Click-to-call proves a valuable addition to the advertising mix - Google Mobile Ads BlogGoogle announces addition of a phone icon and that the phone number is moving above the ad for Calls-only format.
Better CTR on mobile search according to Efficient Frontier. CTR from mobile search is three times higher: study - Econsultancy Mobile Google Simplifies URL Removal in Webmaster Tools - Search Engine Watch
Great Ways to Get More from Google News RSS Feeds - Search Engine Journal New ways to discover great apps on Android Market - Google Mobile Blog Getting 'mobile-ready' part 3: Experimenting with landing page design - Google Mobile Ads Blog
Search Industry News Share and personalize your Google Goggles experience with Goggles 1.4 - Google Mobile Blog Mobile site optimization resources for download - Google Mobile Blog Mobile Search Google to build its own office space - San Jose...
Search Industry News Mobile Search Google help wanted: antitrust lawyer - CNET News Sneak Peek: Local Ad Offerings for Bing in adCenter across PC and Mobile - adCenter Blog Here's a roundup of today's other search news and headlines from around the...
Search Industry News Osama Bin Laden Dead - Top Search On Google - Search Engine Roundtable Google Testing Voice Search On Google.com - Search Engine Roundtable Google To Webmasters: It's No Longer 1996, Stop Using Marquees - Search Engine Roundtable
