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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Making sure you create search-engine friendly code. I often tell clients that local is the "back door" into competitive search results pages. Search engines are geo-locating results more and more – not just the local results block but the core web...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    For example, since blog software was first invented, I have heard many search engine optimization (SEO) professionals preach that all organizations need a blog for short- and long-term SEO success. Blogs are naturally search-engine friendly.

  3. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    Like finding hidden treasure, search engine optimization (SEO) has never been as easy as some would have you believe. As the number of websites exploded, the search engines responded with increasingly complex algorithms to improve quality of search...

  4. 4 Reasons You Should Start Obsessing About AdWords Quality Score

    However, this simply isn't true, and no search engine marketer worth their salt would make this kind of generalization. Throwing your hands up in the air and saying it's impossible to improve quality scores for competitive search terms isn't just...

  5. 26 Free Must-Have Tools for PPC Success

    Soovle serves up common searches on a multitude of sites, including YouTube, Answers.com, and Amazon, in addition to the usual search engine subjects. It'll show search volume, create ad groups, and provide demographic data – all in Excel.

  6. 30% of Ecommerce Site Traffic Came from Mobile in 2013 [Study]

    Online retailers continue to use traditional advertising (online and offline) to drive traffic to their sites, but recent updates in the search engine landscape make it clear that having sites that are well optimized and regularly updated with...