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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    What internal IT resources does the CMS require? How are the locations pages optimized for search engine performance? Choosing a local search automation vendor can be a complicated and intimidating decision for companies with hundreds or thousands...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    Related Resources http://www.robotstxt.org/ https://developers.google.com/webmasters/control-crawl-index/docs/robots_txt This system eventually was determined to be too intensive in terms of both resources and money, so a new method was developed.

  3. SEO for Startups & New Businesses: An 11 Step Plan

    This is too much ground to cover in detail in this one guide, but here are a few helpful optimization resources: You can also pay offshore resources peanuts to manually compile this data. Put SEO and content metrics on somebody's performance plan...

  4. PPC Management Operations: The Ultimate Guide

    But keep in mind that every new advertising product doesn't fit every account, so use discretion on what you pursue; testing new features are good, but you don't want to waste resources on those that aren't a good fit for your account.

  5. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Segment Contributed by: Jeff Sauer is the founder of Jeffalytics.com, VP at Three Deep Marketing and the author of helpful resources including the Periodic Table of Google Analytics. This segment allows you to see search traffic coming from the...