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  1. 5 Changes You Need to Make for Google Shopping in the Next 2 Months

    Retailers who want to create ad groups for products outside of Google's default labels (Brand, Category, etc.can assign parameters using this column, such as Best Seller or Greater than $60. Google creates ads for search using information about...

  2. 5 Fast Facts about the EU's Privacy Ruling on Google

    I expect that the default action by search engines will be to take down information," said Orla Lynskey, a lecturer in law at the London School of Economics. Search engines, such as Google, are controllers of information.

  3. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    The amount of information streaming in about mobile search every day can easily become overwhelming. One thing that we know for sure when it comes to mobile SEO best practices: Google has made it clear that a bad mobile user experience will result...

  4. Google Faces New Mobile Search Monopoly Antitrust Lawsuit

    The law firm is arguing that if device manufacturers were able to choose a default search engine other than Google, the quality of mobile search would improve. Google is facing an antitrust lawsuit over its alleged monopoly of the mobile search...