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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Can they be customized based on one or many database fields? Can we integrate the local CMS with our internal database? Choosing a local search automation vendor can be a complicated and intimidating decision for companies with hundreds or...

  2. The Hidden Skill Every PPC Manager Should Possess: Sleuthing

    We discovered that there were many duplicate leads in our CMS database. An often-overlooked skill of a successful paid search account manager is resourceful, creative sleuthing. For this particular situation, there were no new, outlandish search...

  3. Google Algorithm Tweak Tries to Squash Mug Shot Websites

    These websites often have a database of thousands upon thousands of images, ranging from the Average Joe to celebrities like Lindsey Lohan. And although Google's latest algorithm update may not have been motivated by mug shot ethics, rather, a...

  4. 3 Reasons Natural Language Processing (Not Google Glass) is the Future of Search

    The early days of search required that users query a search engine in query -> database format. Along the way many have claimed to solve this machine language problem, promising users can use natural language processing – the normal everyday...

  5. SEO Audit Findings: 4 Hidden Technical Problems That Can Send Dangerous Signals to Search Engines

    This could be caused by a number of technical problems, including coding changes that roll back redirects, database tables that bomb, coding changes that inhibit 301s from firing, etc. Traffic from organic search plummeted almost immediately.

  6. 5 New Website Vulnerabilities Straight from Black Hat & DEF CON

    For Cross Site Scripting it is believed that up to 82 percent of all site applications are vulnerable (if you connect to a database with a form it qualifies). What is the power of a search query without the power to act on it?

  7. The United States of Google: Mapping Google Usage by State

    Chitika said it maintains a database internally that identified the search engine by user agent, along with information about the state where the search query originated. Online advertising company Chitika conducted research on which U.S.states had...