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  1. What is Valid Link Bait?

    Thanks to David Wallace for the coverage on that session. I also look forward to comments about this subject, and perhaps another chat in the Search Engine Watch Forums. What amazes me is Matt's blog is the number one result for a Google search for...

  2. SEO Standards Signal the Maturing of Our Industry

    As I said in my coverage, this continues to be invaluable advice, and one can't go wrong by emulating her and Heather when it comes to creating content. There's a forum discussion about the situation in the Search Engine Watch Forums.

  3. Super Bowl SEO: Who Had the Best Organic Gameplan?

    Oddly, the television coverage focused on Pepsi, while the site seems to focus on Diet Pepsi. Chris also is a moderator within the SEW forums, the Associate Editor of the Search Engine Roundtable Blog, and co-host of the weekly “Search Pulse...