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  1. Google Analytics Helps You Filter Spider and Bot Traffic

    Toward the bottom of the options, just before Site Search Settings, you'll find a small heading for Bot Filtering with a checkbox that reads: Exclude all hits from known bots and spiders. To filter bot and spider traffic from Google Analytics, go...

  2. 5 New Website Vulnerabilities Straight from Black Hat & DEF CON

    As the power of computers becomes exponentially greater, as cloud and the power of cluster systems such as Hadoop come online for ease of public use the power of a single attacker becomes that of 1,000 or even 10,000 bot machines or humans.

  3. How to Make Your Keywords Fit Your Marketing Messaging

    Don't get me wrong: Google's Keyword Tools is great for brainstorming variations and validating your opinions with numbers, but you should never rely on a bot to tell you what your users are doing. Your user research will tell you a lot about how...

  4. 4 Ways to Create a Better Website Experience for Users & Search Engines

    While this article has only brushed the surface of how you should cater to a visitor or crawling bot experience, these are some of my biggest pet peeves that are often times easy fixes. Search engines have the ability to form semantic relationships.

  5. World IPv6 Launch: What it Means for Content Owners & SEO

    However, much of the maturation that has occurred in the areas of spam and bot prevention is highly adaptable to IPv6. Russian search engine leader Yandex will support IPv6 on Yandex.com, which is visited mostly by users outside of Russia and the...