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  1. 5 Ways to Create an Online Buzz

    If you're really confident in your new product, then why not try to get some coverage from high-authority bloggers? It's a great idea to chat to other bloggers in your industry and see if you can place some guest posts on their blogs to coincide...

  2. Living Stories is Google's Way of Telling Murdoch to 'Buzz Off'

    The idea behind Living Stories is to experiment with a different format for presenting news coverage online. AP: Search engines must pay up, say Murdoch and AP's Curley (blogs.journalism.co.uk) Launched while I was at SES Chicago earlier this week...

  3. Top Stories at SES Chicago 2009 on Day 1

    This year's wall-to-wall coverage includes "Ghost Blogging, Tweeting, Content Production - Ethical? In addition to the opening keynote, several of the conference sessions generated more of the top stories for SES Chicago 2009 that can be found in...

  4. The fourth estate is dead; long live the fourth estate

    In our industry, I reported that online publications and group blogs generated close to 88 percent of the coverage of SES Chicago and PubCon. In December 2007, I wrote an article for Search Engine Watch entitled, "Blogs are the new trade press.

  5. Top ten stories from SES New York – Day 4

    Plus, there are so many search engine marketing news sites and SEO blogs that have been covering SES New York that I'm sure I've missed some of stories from the event – because its been called “SES New York,” “SES NY,” “SES NYC,” “Search Engine...

  6. Highlights from the SEW Blog: February 25-29, 2008

    Hilary Clinton Accused of Obama Turban Warfare in Universal SearchBlended search - the combination of the universal searches for Obama turban photo, Barack Obama news stories, YouTube Obama Girl videos and buzz-worthy blogs have created a...

  7. News Search Analysis: SES San Jose

    While Hotchkiss and his latest eye tracking research didn't get as much news coverage as Marissa Mayer or universal search, "Search Engine Results: 2010" provides a glimpse of what the big stories may be at next year's SES San Jose.