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  1. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    Yandex has always been ahead of the curve – it currently has a voice search option within their search engine and has been using their voice technology for other applications. Baidu and Sogou recently launched their voice assistant applications...

  2. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    Google Apps: The Apps link on the Google Search app homepage routes users to the full suite of Google applications, increasing the possibility that one might search for results via Google+, Google+Local, News, Offers, Voice, YouTube or one of many...

  3. 3 Mobile Marketing Must Haves for the Holiday Season

    Sure you can leave that process up to the user as they utilize search engines and local directory applications – but who’s to say they won’t stumble upon your competitor in the process? Mobile search and display advertisements should include...

  4. How to Choose the Right Mobile Ad Network for Your Brand and Target Locally

    Ideally, your network should also serve a high percentage of local mobile search applications – more than 60 to 70 percent of them. Much has been written about Google mobile search ads (Click-to-call, Location Extensions, Ads with Offers and so...

  5. How to Get Actionable Insights From Social Media Measurement and Monitoring Tools

    Almost every tool, free or paid, will offer some data portability via API that you can weave into sophisticated applications and reporting capabilities to enrich your brand's value proposition. These are just a handful of potential applications...