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  1. How to Eventually Become a Millionaire Using Your SEO Knowledge

    When you really want to get to know your audience and when it involves recovering search volume trends, competition levels and conversion rates it can easily take two days to create. An advanced SEO expert can teach to in-house teams, freelancers...

  2. The Evolution of Audience Targeting: 3 Opportunities for Marketers

    Here are three areas of opportunity in audience targeting that marketers should be investigating. In the early stages of online advertising, targeting options were predominantly derived from traditional media tactics and focused around demographic...

  3. Forget Big Content – Small Content Is Critical to Search Success

    You need to ensure you're entertaining your audience but there is also another critical element to include in any strategy designed to win traffic from search. The best way to surface these ideas is as part of a larger brainstorming process that...

  4. Back to School 2014 Trends: How Search Marketers Can Get Ready Now [Study]

    To capture its audience at the right time, Apple launched back-to-school promotion earlier in the summer – before July 4, according to the report, with incentives to buy: Approximately 48 percent start shopping online in preparation for school...